Which would you rather have – one hayfever tablet which instantly cures you of all symptoms, or ten hayfever tablets which may get rid of one or two symptoms?
In the ever-shifting world of algorithms, in a universe where the secrets to Google Panda would unlock the door to successful SEO for evermore, it is difficult to ensure that the content you publish will secure you business. Here are a few pointers to help you re-evaluate and improve the quality and effectiveness of your content. Continue reading “How To Make Sure Your Content Wins You Business” »
The content used by an organisation takes many forms – from e-books and blog posts, to articles and web copy – however, whatever the purpose of the content, it has to be well-written in order to be of any use. If you’ve employed the services of a few UK content writers, but are hoping to improve upon the current quality of work they are delivering, here are some suggestions which may help. Continue reading “How To Ensure You Get The High Quality Content You Need” »
When you’re managing and marketing a website on your own, it’s all too easy to become wrapped up in statistics and data, to the point where you lose sight of the most important aspect of it – content. Whatever you are using your website for and whatever markets it’s serving, it will need high quality content in order to be successful. Investing in content writing services can bring traffic to your site, improve your rankings, and boost conversion rates. Here, we look at these benefits in a little more detail. Continue reading “Improve Your Website By Hiring A Professional Content Writer” »
Over the last five years or so, social media has slowly started to redefine what the words ‘information’ and ‘communication’ mean, and as a result of this, many companies are starting to question whether they need to invest in content writing services; many think that as they are posting on Facebook and LinkedIn, and tweeting on Twitter, they no longer require articles for the distribution of marketing messages. Continue reading “Why Quality Content Will Always Be More Important Than Social Media” »