Firstly lets define exactly what blogging is. Blog comes from the term web-log which is normally maintained by an individual and is either a part of a website or a website in its own right. A blogger generally writes on a chosen subject, something that they are passionate about; they can then share this information, which may include videos and music with other like-minded people. Blogging is the grandfather of social media. So the question arises, what can this do for you and your online business?
Well, everyone wants to attract new visitors to their website including you, and content can do just this. Modern search engines like websites that are continually updated with new, fresh and exciting content so a blog is the perfect way to keep them interested and crawling your website on a regular basis.
A blog can be carried out in a number of ways using different platforms but it is important that you use the right one. There are many users of blogspot which is a free and simple blogging platform which can be accessed from anywhere with an Internet connection. The only problem with this platform and others like it is that because they are not hosted on your own individual domain so the history and importance that is built up over time, is owned by them not you. You can also not take the blog anywhere either which is quite restrictive, especially because the content is yours.
Blogging is a great way of sharing your interests with others and in terms of search engine optimisation it is becoming priceless. Blogging also gives your website more of a dynamic feel and gives users a reason to come back for updates. Writing just one blog a week can make a dramatic difference to your websites performance and also your user retention.
We know how to write some fantastic blog posts for your business, which you can then put on your own blog and also syndicate them throughout the Internet to really spread the name of your business or website, so, let us start writing some quality blog posts for you.